Betfred, founded in 1967 by Fred Done, began as a single betting shop in Ordsall, Salford, and has grown into one of the UK’s largest independent bookmakers. The company operates over 1,650 retail shops across the nation and launched its online platform, Betfred.com, in 2004, offering services such as sports betting, casino games, and bingo. Betfred is also known for its significant sponsorships in various sports, including horse racing, rugby league, snooker, and football. In 2013, the company introduced Betfred TV, an in-house channel available in all its shops, enhancing customer engagement. Expanding its global footprint, Betfred entered the U.S. market by partnering with IGT to launch its first sportsbook in Nevada in 2023.
Betfred is one of the largest independent retail bookmakers in the UK, operating over 1,650 shops nationwide.
The company launched its online platform, Betfred.com, in 2004, offering a wide range of gambling services including sports betting, casino games, and bingo.
Betfred has been a significant sponsor in various sports, including horse racing, rugby league, snooker, and football.
In 2013, Betfred introduced Betfred TV, an in-house channel available in all its shops, enhancing customer engagement.
The company expanded into the U.S. market, partnering with IGT to launch its first sportsbook in Nevada in 2023.